Nissan wanted to get honest opinions from real people - not actors - about their cargo vans, but how do you do that? Hidden Cameras. I edited this campaign for Nissan's website, candidcargo.com, where users can view the films of people presenting their honest opinions about the vehicles.
Nissan Candid Cargo "Rod"
Rod thinks he is delivering a tree for Jonathan, but really, he's getting grilled about his new cargo van.
Nissan Candid Cargo "Julio"
Julio thinks he's here to talk nutriton and health about Jonathan's miniature, but Jonathan's gonna show him around the new NV200 instead.
Nissan Candid Cargo "Chris"
Chris arrives to solve a plumbing problem, but Jonathan is locked out. So Jonathan gives him a tour of his NV200 instead.